Інтелектуально-кадрова складова функціонально-структурної декомпозиції економічної безпеки

Доводиться думка, що від рівня інтелектуального капіталу, дій професійної команди бізнесу чи держави, в значній мірі залежить рівень всіх складових економічної безпеки. Проаналізовано основні ідеї,...

Digitalisation of business ecosystems in the modern economic paradigm in the context of digital transformation of the economy

Digital business ecosystems are of particular importance from a practical point of view, as companies from various sectors of the economy seek to use external resources to meet the growing needs of...

Architectonics of state policy to provide economic security of business in Ukraine

Economic policy adjustments amidst military conflict: strategies for sustaining economic and financial stability

В умовах військового конфлікту економічна політика та фінансова система країни стають особливо вразливими до численних викликів, що вимагає негайних та комплексних заходів для забезпечення їхньої с...

Малий бізнес в Україні: сучасний стан та перспективи розвитку

На сьогодні малий бізнес є ключовим фактором соціально-економічного зростання України. Він не лише створює робочі місця та наповнює місцеві бюджети, а й виступає перспективною та гнучкою формою гос...

Prospects for the implementation of european experience in the use of digital technologies in the economy in the context of digital transformation

The study aims to identify the essential features of digital business processes and the principles of their functioning. Today’s digital world, businesses compete not only with local but also with ...

Свідоцтво про реєстрацію авторського права № 135036 на твір «Ділова активність бізнесу в Україні: цифрова трансформація та сталий розвиток»

У статті визначено основні переваги використання цифрових технологій для підвищення ділової активності бізнесу. Доведено, що впровадження концепції сталого розвитку разом із цифровізацією господарс...

Use of renewable energy resources in the concept of sustainable business development

Partnership of the state, business and the public in achieving sustainable development goals

Marketing research in global markets

The article examines the process of conducting marketing research in foreign markets. The relevance of the topic of the article is due to the trend of Ukrainian enterprises entering global markets....

Digital transformation of the national economy in the context of information environment development in Ukraine

This study is dedicated to defining the conceptual foundations of digital transformation in economic systems and the specifics of digital economy development in Ukraine amid an evolving information...

Large language models: business applications and development prospects

The article explores the potential of large language models (LLMs) in business. The main areas of their use are identified, including customer service, marketing and sales, internal operations, pro...

Corporate culture priorities in the context of international transformations

The essence of the concept of "corporate culture" is considered, the components of corporate culture, its main aspects are given, the key typologies of corporate cultures are presented, w...

Marketing сommunication during the crisis: strategies for customer recovery and retention

During an economic crisis, customers’ purchasing ability decreases, and company revenues become unpredictable. However, the crisis is not always a negative phenomenon and a profit decline but a cha...

The impact of the European Green Deal on the business of Ukraine and Georgia

The social responsibility of business in the period of globalization

These processes are even more grave in Georgian and Ukrainian reality. Georgian and Ukraine companies sourcing corporate codes in order to announce the willingness of the capital market and potenti...

Organizational structure of forming leadership competences in enterpreneuership

The paper defines theoretical, social and organizational prerequisites of importance of leadership competencies formation in entrepreneurship. It has been determined that entrepreneurial leadership...

Management of information security Of the enterprise in the conditions of dynamic business environment

The purpose of the article is to investigate the features of enterprise information security management. The authors determined that information security covers different spheres of activity and ai...

Organization of small business enterprise management: Ukrainian experience

The article examines the conditions for the development of entrepreneurship at the present stage. The stages of creation and registration of small business in Ukraine are described. The modern taxa...

Digitalization in providing transparency in the management of the public finance and asset

We propose options for resolving the conflict situation regarding the conscious use of the state database (Unified database of valuation reports with the module of electronic valuation of property ...

Інформаційне забезпечення як інструмент ефективного управління підприємством

В роботі досліджено інформаційне забезпечення як інструмент ефективного управління підприємством

The social responsibility of business in the period of globalization

The social responsibility is the fact that the company's sustainable development and indicator demonstrates the level of awareness of business decisions. It implies a systemic approach to the forma...

Implementation of european corporate social responsibility in Ukraine's enterprises

The work points out the peculiarities of corporate social responsibility development in Ukrainian business. Its current state is estimated, level of legislative regulation, regional peculiarities o...

Ways of improving marketing policy of an industrial enterprise

The article is devoted to the problem of improving the strategy of using CRM-systems in the enterprise. The content of the system is shown, as well as stages of implementation of CRM-systems and th...