Information and analytical support of tourism enterprises’ management = Інфрмаційно-аналітичне забезпечення управління туристичними підприємствами

Abstract

In today's context of globalization and the transformation of the economy of information- analytical component of tourism is an important element of the management system and providing timely, reliable information, dissemination of details about the country and its tourism opportunities, as well as to determine the position of the state in international tourism and information space, identifies opportunities introduction and implementation of modern mechanisms of state regulation of information provision at the national and regional levels of government. Thus, analytical support should be considered as an effective means of improving of management efficiency and level of competitiveness in tourism, which in turn are updated by the need of finding new forms of organization and its implementation in practice in modern terms.